Recession is everywhere and your job is at risk? Why not prepare yourself for the worst before it is too late. Starting a business on the internet is very easy and the startup cost is low as well. That explains why the population on the Internet is ever growing.
The first step to your online business is to choose a search engine optimized (SEO) domain name. Simply explained, it is to include your keyword in the domain name. If your intended business is selling paper clip, you should try to register your domain name as http://www.paperclip.com.
If you are successful in registering that domain name, whenever a searcher were to search for “paper clip” in a search engine like Google or Yahoo, chances of your website coming out top is very high. The search result will also bold the keywords (http://www.paperclip.com) in your URL address. This will make your domain name stand out from the rest of the result.
Above is a very simple explanation and very often, highly sought after generic keyword search engine optimized domain name might not be available. Therefore the next solution is to add another word into the desired domain name. You can either add a prefix to it like http://www.bestpaperclip.com or a suffix like http://www.paperclipguide.com. More ideas on prefix and suffix domain name.
Sometime others might add a dash “-“ inbetween the keyword like http://www.paper-clip.com. Although this is acceptable in the field of search engine optimization (SEO) but I don’t recommend. Can you picture the difficulty if you u were to pronounce your website among friends? Best paper clip dot com(bestpaperclip.com) as compared to paper dash clip dot com(paper-clip.com)?
Keeping your domain name short is also important. Very often you might want to engage in Pay Per Click(PPC) advertising to promote your business. The maximum numbers of characters is 35. Since you might have so many products to promote on your website, it is important to send your PPC traffic to the correct landing page.
If you are trying to sell Apple on your website. The landing page should not be showing all sort of fruits on your main page from your PPC traffic! Below is an example of your destination URL http://www.YourDomain.com/apple.html instead of http://www.YourDomain.com
Once you are ready to buy your Search Engine Optimized Domain name, visit Namecheap for hassle free purchase. Enter this code, SWITCH2NC to save about $1 off the regular $9.69 price.
If the above code is not working, simply search the Internet for “namecheap coupon” and you will be able to find another code to make a small saving.
This blog and many of my other websites are hosted in Hostgator and I would like to recommend it to you guys as well. This is not my first web hosting and I speaking from my personal experience that Hostgator is doing a great job for me!
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2 Comments
To find a good name I simple use http://domaintyper.com It’s as fast at it can be. I wouldn’t go with any other tool to find names.
Hi James
Thanks for the wonderful sharing. As you said, the website really load fast !
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